Tools: Facebook, Instagram and Klipfolio
Responsibilities: Social Media Marketing
Our task centered on amplifying the online presence of the 2nd Annual Cowboy Poetry Gathering and the associated Western Art and Gear Show. With a starting point of a Facebook page that had only 2 likes and 5 followers, the metrics clearly illustrated the need for growth.
The primary challenge for the 2nd Annual Cowboy Poetry Gathering was two-fold:
Our objective? To present this event in a manner that resonates with a broader audience, tapping into the vast reach of digital platforms, aiming for a heightened awareness and appreciation for the gathering and its associated showcases.
When faced with the challenge of elevating the online presence of the 2nd Annual Cowboy Poetry Gathering and the Western Art and Gear Show, we set forth a strategic plan tailored to enhance digital engagement and boost awareness.
The Results Speak for Themselves:
Through our strategic approach, the Cowboy Poetry Gathering now boasts a vibrant digital presence, ensuring that the event resonates far and wide, bridging the gap between tradition and modern-day digital engagement.